The second newsletter of the Erasmus+ project "Niche Markets in Agriculture" is now available here. It informs about the content of the project results of module 3, which is dedicated to the instruments and the certification process for quality labels for geographical indications in the EU. Furthermore, case studies from practice are presented, which provide insights into the different possibilities of marketing channels in niche markets and the cultivation of old varieties.
The Erasmus+ project "Niche Markets in Agriculture" aims to promote old varieties and thus the biodiversity of the crops grown. This should also be attractive for small and medium-sized agricultural businesses in particular through premium marketing such as organic cultivation or protected designations of origin.
As part of the project, information and learning materials on these topics will be developed and gradually published on the project website. So far, the content and results of Module 1, which provides an introduction to the conservation of old varieties in agriculture in the partner countries, are online on the website. These are available free of charge and can be downloaded as a PDF in German, English, Italian, Polish and Spanish.
Contact persons at IfLS: Ulrich Gehrlein (gehrlein[at]ifls.de) and Christoph Mathias (mathias[at]ifls.de)
